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	<title>Be. Inspired. &#187; advertising</title>
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		<title>&#8220;Advertising is dead,&#8221; they say.  Is it really?</title>
		<link>http://blog.belovedxp.com/archives/171</link>
		<comments>http://blog.belovedxp.com/archives/171#comments</comments>
		<pubDate>Sun, 29 Nov 2009 18:00:24 +0000</pubDate>
		<dc:creator>Wagner</dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[Out-Of-Home]]></category>
		<category><![CDATA[Traditional Marketing]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[beloved experiential]]></category>
		<category><![CDATA[billboards]]></category>
		<category><![CDATA[brand engagement]]></category>
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		<category><![CDATA[ooh]]></category>
		<category><![CDATA[outdoor advertising]]></category>

		<guid isPermaLink="false">http://blog.belovedxp.com/?p=171</guid>
		<description><![CDATA[So you hear a lot of new marketing revolutionaries say that advertising is dead and that traditional ad agencies will die with their cherished methodology.  While I may be considered part of this revolution, I don't agree with the notion that advertising no longer has a place at the table.  To remain relevant, advertising has [...]]]></description>
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		<title>Push Marketing Causes Consumers To Pull&#8230;Away!</title>
		<link>http://blog.belovedxp.com/archives/146</link>
		<comments>http://blog.belovedxp.com/archives/146#comments</comments>
		<pubDate>Mon, 05 Oct 2009 18:34:17 +0000</pubDate>
		<dc:creator>Wagner</dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[Guerrilla Marketing]]></category>
		<category><![CDATA[Online Experiences]]></category>
		<category><![CDATA[Real-time Experiences]]></category>
		<category><![CDATA[Traditional Marketing]]></category>
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		<category><![CDATA[advertising]]></category>
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		<category><![CDATA[mobile marketing tours]]></category>
		<category><![CDATA[mobile tours]]></category>
		<category><![CDATA[promotional tours]]></category>
		<category><![CDATA[sampling programs]]></category>
		<category><![CDATA[sampling promotion]]></category>
		<category><![CDATA[street marketing]]></category>
		<category><![CDATA[tour mobile]]></category>
		<category><![CDATA[traditional advertising]]></category>
		<category><![CDATA[traditional media]]></category>

		<guid isPermaLink="false">http://blog.belovedxp.com/?p=146</guid>
		<description><![CDATA[Traditional agencies beware!  The marketing landscape has changed and for agencies to survive today, they need to change with it.  The one-way push marketing model is no longer effective.
Consumers, many of whom are brand skeptics, have evolved. They publicly exchange brand and product opinions on the Internet, are much more adept to the marketing process [...]]]></description>
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		<title>Brands That Give, Win</title>
		<link>http://blog.belovedxp.com/archives/152</link>
		<comments>http://blog.belovedxp.com/archives/152#comments</comments>
		<pubDate>Sun, 04 Oct 2009 07:31:35 +0000</pubDate>
		<dc:creator>Wagner</dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[Guerrilla Marketing]]></category>
		<category><![CDATA[Online Experiences]]></category>
		<category><![CDATA[Real-time Experiences]]></category>
		<category><![CDATA[Traditional Marketing]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[beloved experiential]]></category>
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		<category><![CDATA[commercial]]></category>
		<category><![CDATA[consumer engagement]]></category>
		<category><![CDATA[consumer marketing]]></category>
		<category><![CDATA[experiential marketing]]></category>
		<category><![CDATA[media advertising]]></category>
		<category><![CDATA[television commercial]]></category>

		<guid isPermaLink="false">http://blog.belovedxp.com/?p=152</guid>
		<description><![CDATA[For me, one of the most exciting parts of this journey through the new world of brand marketing, is watching how brands are focusing their efforts on various community outreach programs.  We've seen it demonstrated with P&#38;G's Tide Clean Start Mobile Laundry and Charmin Restroom Experience, Target's Book Festivals and several others.  My peers and [...]]]></description>
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